UX Research
Turning an ambiguous brief into a problem the team agrees on, and a direction worth testing.
Crafting
human-centered
experiences
How I work
UX Strategy
Mapping end-to-end journeys so banking and regulatory flows read as one product, not a series of handoffs.
Interaction Design
Wireframes and flows for dense, rule-heavy screens: forms that validate clearly and dashboards that stay readable.
Design Systems
Figma libraries built and maintained so product teams stay aligned and ship faster.
Selected work
Strategic UX for systems that have to work.
I'm Ahmad Usama, a Strategic UX Designer with over 4 years of experience transforming complex systems into human-centered, scalable experiences. I bridge design, business, and technology through UX research, interaction design, and design systems.
Currently I'm a Senior UX Designer at Adalfi (a Techlogix company), crafting experiences for mobile banking and digital payments. Before that, at Techlogix, I led UX for SECP eZfile, improving service efficiency by 25% for thousands of monthly applicants and reducing internal processing time by 40% across 10 departments, working alongside Ernst & Young (EY).